Cellular Sales, the nation’s largest Verizon premium wireless retailer, is announcing the grand opening of a new store in Bothell.

The new location, which is near the Fred Meyer on Bothell Everett Highway, shares its new building with a Sears Home Appliance store. The opening of the store is expected to create at least 10 jobs.

“We are continuing to grow in Washington and the Pacific Northwest,” Kris Cline, regional director at Cellular Sales, said. “This is a great area of the country, and we are excited people embrace our customer service-based approach.”

Cellular Sales was founded in Knoxville, Tenn., 20 years ago and has been named by Inc. Magazine as one of the nation’s fastest-growing privately owned retailers for the past five years. The company currently employs nearly 4,500 people and operates more than 560 stores nationwide. The Bothell store is Cellular Sales fifth location in Washington.

As smartphones and tablets increase in popularity, educating each individual about different devices and their capabilities becomes is important. This is why Cellular Sales dedicates itself to providing one-on-one service for customers.

“Smartphones and tablets are incredible devices, but they are also complex,” Cline said. “We go to great lengths to ensure our sales staff is the most knowledgeable in the business so they can intelligently educate customers about our products.”

For more information about Cellular Sales’ new Verizon Wireless store in Bothell, Wash., at 21129 Bothell Everett Highway, visit cellularsales.com.